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WashingTECH Tech Policy Podcast with Joe Miller

The WashingTECH Tech Policy Podcast is your resource for tech law and policy news and interviews. Each week, the WashingTECH Policy Podcast presents the latest developments across the tech policy landscape plus interviews with a diverse array of tech policy influencers.
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Jun 21, 2016

Victor Yocco (@VictorYocco) is a User Experience researcher working for EY Intuitive out of Philadelphia. He has written several articles for the likes of A List Apart and Smashing Magazine and has recently written a book about user experience research called Design for the Mind: 7 Psychological Principals for Persuasive Design, which will be available this month. He earned both his undergraduate degree and PhD at Ohio State.

In this episode, we discussed:

  • The 7 key psychological principals for effective user interface design and how to apply them to websites focused on policy.
  • How organizations can reduce alcoholism in the workplace.

Resources:

victoryocco.com

Design for the Mind: Seven Psychological Principals for Persuasive Design by Victor Yocco (2016) COUPON CODE FOR 39% oFF THE COVER PRICE: SMAYOCCO

Outliers by Malcolm Gladwell (2011)

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